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January 4, 2024

2 minute read

A Beginner's Guide to Public Company Data (US)

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Ganesh Voona

Co-Founder

Navigating the Financial Landscape: A U.S. Market Primer for New Investors

Investing for the long haul means making smart choices based on lots of information from public companies. This blog helps beginners learn about the kinds of information out there. Let's break down two main types of data: Numbers and Narratives, and see why they matter for your investment journey.

Numbers: The Core of Financial Analysis

1. Fundamentals: Your Financial Guide

Company fundamentals shows how financially healthy and strong a company is. Here's what to look at:

A) Income Statements: These documents outline a company's revenues, expenses, and profits over a specific period. They reveal how a company generates its income.

B) Cash Flow Statements: Cash flow statements detail the cash inflows and outflows, highlighting a company's liquidity and ability to meet short-term obligations.

C) Balance Sheets: Balance sheets present a company's assets, liabilities, and shareholders' equity at a specific point in time. They provide insights into a company's financial position.

Financial ratios, such as Return on Equity (ROE), Price-to-Earnings (P/E) Ratio, and Debt-to-Equity (D/E) Ratio, derived from these statements, offer multifaceted insights into a company's performance. These can be found on various financial platforms.

2. Market Data: Keeping an Eye on the Market

Market data encompasses real-time information about a company's stock and its trading activities. It includes:

A) Stock Prices: Daily price data helps you track a company's stock performance. It's readily available on financial news websites, stock exchange platforms, and stock analysis tools.

B) Trading Volume: Trading volume data indicates the number of shares traded during a specific period. It's essential for assessing a stock's liquidity.

C) Big Deals: Information about bulk or block deals can offer insights into significant trades by institutional investors.

Alongside these, factors like Market Capitalization, Dividend Yield, and Beta provide a fuller picture of a stock's market standing and can be explored in detail on various financial platforms.

Narratives: Beyond Numbers

1. Company Disclosures to SEC

The narrative shared by the companies in their regulatory filings and official communications is rich with insights:

A) 10-K Filings: These annual reports, submitted to the SEC, are a goldmine of financial health, risks, and strategies.

B) 10-Q Filings: Submitted quarterly, offer a timely snapshot of a company's ongoing financial performance and changes.

C) 8-K Filings: Interim updates that keep the investor informed of significant events and corporate shifts.

D) Earnings Calls: Meetings where companies talk about their earnings, giving hints about their future.

E) Press Releases: Official news about company earnings and big events.

2. Industry Reports and News

Looking beyond just one company, we also get:

A) Industry Reports: Sector trends, competitive landscapes, and growth forecasts are dissected here.

B) News: Keeping abreast of financial news can be the difference between a missed opportunity and a timely decision.

Making Investment Simpler

Now that you know more about public company data, here's how to use it:

A) In-Depth Research: Use public data to really understand companies you might invest in.

B) Fundamental Analysis: Understanding a company's basic financial health is key to making good investment choices.

C) Risk Assessment: 10-K and 10-Q filings are your tools for gauging risks and aligning them with your comfort zone.

D) Listen to Earnings Calls: These discussions can give you a sneak peek into a company's future plans.

E) Portfolio Tracking: Use market data and regular news to keep an eye on important changes that might affect your investments.

Starting out, you don't need to master every detail. Focus on what aligns with your investment goals and, over time, expand your knowledge and refine your strategy. In navigating the complex world of public company data, efficient tools like stockinsights.ai can be invaluable. This AI-enabled platform simplifies fundamental research, making it accessible for investors at every level.